Aromabuff is the outlet of talented aromatherapist Lisa Heeney, who produces a range of beautiful aromatherapy bodycare products from her base in Drogheda, Co. Louth. The products were previously retailing under her own name before a brand revamp in 2017.
Bammedia provided name generation and brand strategy services, aligning old ranges and new ranges. Aromabuff became the parent brand for the new 'For Her' and 'For Him' ranges, and the pre-existing Aromabump became a sub brand for maternity specific products.
The range was aesthetically re-aligned under a new organic yet plush branding scheme, featuring muted colours, natural materials, and delicate hand-drawn illustrations of the ingredients.
Aromabuff's products use 100% natural ingredients including Irish beeswax and pure essential oils, and so it makes sense that the packaging design reflects this commitment to the environment.
The main packaging range is recyclable, and even reusable, and is made up of glass jars, aluminium tins, paper labels, and cardboard gift and postal boxes. Designed to help you feel good, smell good & do good.
Photo Credit Wilde Photography, Drogheda. www.wildephotography.ie
In 2021, Aromabuff updated their website and Bammedia delivered a Shopify e-commerce store to retail the range of beautiful products to a wider audience.
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